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- Attention: Let Us Handle Your Amazon Headaches
Your account manager’s job is to let you enjoy the peace of mind that your Amazon account is continually being monitored, adjusted, and kept ready to accellerate your sales and brand exposure goals.
Your Dedicated Account Manager has the training and experience to handle the entire spectrum of Amazon needs, from setup to optimization. They are your personal aid at Ecom Optimization to handle all of your Amazon needs with white-gloved care and concern.
Driving traffic to a product page is simple, but driving top-line sales comes down to your conversion rate. On Amazon, an emotionally-drive sales process grabs attention, piques interest, stirs up desire, and ultimately causes action - sales.
We run research through our 40-point optimization process to identify conversion opportunities and develop USPs. From there we will run many A/B tests to discover new ways convert Amazon shoppers with exacting insight to improving conversion rates, increasing sales, and thickening profit margins.
How users engage with your listings has a direct impact on sales conversions and a direct impact on your top-line sales. That's why your Account Manager focuses on Catalog organization (parent/child variations) and the category requirements that determine which structures you have available to you.
It's simple, great creatives get attention, and great marketing creatives capture sales. You will enjoy a steady stream of creatives dedicated to getting attention and driving sales - including video, images, and ad creatives to continually expand your brand.
Amazon is not only a search engine, it is also a marketplace, which means that your Amazon listing must appeal to the A9 Algorithm (for SEO) as well as credit-card-carrying humans. Data-driven, Emotion-dripping copy does this for your brand.
We provide you with elegant and persuasive listing images and video assets that create stunning Amazon Image Design for Product Pages, Packaging Inserts, Amazon Posts, Amazon Storefronts, and Video Ads that not only comply with Amazon guidelines - yet get results
Most agencies operate in silos, which kills collaboration by removing creativity from analytical operations. We structure our business to depend on creative leads interacting with data analysts. That way paid ads always have cutting-edge creatives, and the creative team has data to guide their craft.
Our Amazon Copywriting experts know exactly how search engines work and how best to rank your listing to drive sales using words that not only pull humans through a sales process but also attract the Amazon robot (A10 Algorithm).
Forget hacks, tricks, and time-bomb tactics. Improving organic rankings is all about correctly positioning keywords on-page and back-end. Our Amazon SEO service coordinates with our Creatives and ads specialists for holistic SEO that wins free organic traffic for high-value keywords.
When it comes to finding high-value keywords it is critical to identify and analyze your main competitors on Amazon. That knowledge, along with our 7-step process yield 2,000 to 10,000 potential keywords and the market value for each. The result is a precise list of SEO targets that attract the A10 algorithm.
An often overlooked piece of SEO real estate are your back-end keywords, a section that the Amazon Robot (A10 Algorithm) sniffs out for new keywords to position your listing into organic and paid placements. The key is using relevant long-tail and short-tail keywords that enhance product discoverability.
Compelling titles not only highlight your product's features and benefits but should be packed with high-value keywords that convert views to sales, thus attracting the A10 Robot to present your products to more and more Amazon searchers.
No more treating Amazon PPC management like some kind of “add-on” service. There is a Gold Mine of data from Paid Ads to be shared so problems don't go unfixed and opportunities never get ignored.
Campaign Structure is critical to profitable Sponsored Ads. Our experts take the effort to segment keywords for budget allocation. As a result, we can track your ad performance and allocate for scale. When done during launch, your product will show up on the 1st page before you rank organically.
We know that no two businesses are the same, which is why we craft individual paid ads strategies catered to your brands needs from start to finish. The result is high-converting sponsored product ads, sponsored brand ads, product display ads, and video ads that drive actual sales.
Your sponsored product listings are key to driving traffic to Conversion Optmizied product pages. If your existing campaigns are not pulling their weight, they’re wasting your hard-earned money. We modify, fix or adapt your existing campaigns or fully optimize your listings before we push paid traffic to them.
Sponsored Brands Ads position your brand with large attractive images, video and headlines. Unlike the one-at-a-time Sponsored Product Ads, Sponsored Brand ads feature up to three of your products at once to cast a wider net. This means you can dominate visibility during brand searches (and beat would-be poachers).
Years of Amazon experience has shown us that Paid Ads should not operate in a vacuum. That's why the team at Ecom Optimization builds a holistic sales strategy to ensure your Paid Ads campaigns reach the right shoppers, then we also optimize your product pages to improve ranking, relevancy and brand scalability.
Sales stability begins with optimizing your product listings and then identifying relevant yet profitable traffic to send to your listings via sponsored product, sponsored ads and sponsored brand campaigns.
Ecom Optimization is a team of elite experts focused on a holistic approach to growing your brand on Amazon. Not only does our team collaborate on internal Amazon marketing, but we can also advise on your off-Amazon efforts and how those actions will impact advertising and account performance.
Too many concentrate on wrong actions during Amazon launches, like expensive giveaways. The goal is to increase buzz during Amazon's 'honeymoon' phase, which is why our launch specialits put together strategic and efficient launch campaigns that get the word out and attracts feedback from happy customers.
Reviews are the social proof your shoppers are looking for, and your brand reputation takes years to build. That's why it increasingly important to keep a watchful eye on both, we monitor and manage both and work to increase positive review count.
Besides battling bad feedback with Seller Support cases, and upvoting, an often overlooked strategy is to create an incredible customer experience for visitors, with clear product use creatives, so they can enjoy your products and share this experience in product reviews.
Amazon’s competitive marketplace is swimming with grey market sellers, unauthorized sellers, and trademark infringers that can damage your brand’s reputation. Serious threats run the spectrum from counterfeit products to selling your product with incorrect information, all of which can hurt brand equity.
While Amazon seems stringent, it is actually very adaptable when you know how. Such as your Branded Storefront and Amazon's new Premium A+ Content which have many options to craft a custom feel with tailored appearance, functionality, and even a modular user experience.
Prime Day has become one of the largest sales, giving Black Friday and Cyber Monday a run for the money. Sadly, you cannot decide last minute to participate in these extravaganzas. Access requires advanced planning and application. We take care of it all for you, and our clients have found the results well worth the efrorts.
Enjoy an array of dashboards with integrated reporting for every critical success function from sales to fulfillment. This hand-picked selection of Dashboards gives you insights Amazon simply can’t. The result is a simple way to track your growth, and progress so you never feel out of the loop in your business.
We research high-value keywords and infuse them in your product listings and sponsored ad campaigns to boost your organic search rankings. Then we track the results with keyword-specific accuracy for never-ending improvement of Organic Attraction and free traffic.
A full-service Amazon account management agency that unlocks the power of Amazon for your brand.